With a foreword by Steve Jobs, the book “1998: The Year of Thinking Different.” features the Think different manifesto and two-page layouts of many of the Apple Geniuses (cultural icons) featured in the Think different series.
The book begins with the Think different “manifesto:”
Here’s to the crazy ones.
The misfits.
The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They’re not fond of rules.
And they have no respect for the status quo.
You can quote them, disagree with them,
glorify or vilify them.
About the only thing you can’t do is ignore them.
Because they change things.
They push the human race forward.
While some may see them as the crazy ones,
we see genius.
Because the people who are crazy enough to think
they can change the world, are the ones who do.
Think different.
The book includes the following Apple Geniuses:
Albert Einstein
Mahatma Gandhi
Pablo Picasso
Alfred Hitchcock
Rosa Parks
Bob Dylan
Buzz Aldrin
Muhammad Ali
Thomas Edison
Martha Graham
Jim Henson
Maria Callas
Dalai Lama
Amelia Earhart
Ansel Adams
Joan Baez
Paul Rand
Miles Davis
Lucille Ball & Desi Arnaz
John Lennon & Yoko Ono
The final page of the book states, “This is a limited-edition publication to commemorate the first year of the ‘Think different’ series. It is not for sale or resale, and is only available to employees/affiliates of Apple Computer, Inc.”
The book is paperback, measures 11 x 14 inches, and is printed in black and white.
Source: Apple (this book)