These multicolor Apple logos are made from embroidery thread and have an adhesive back. One set of embroidery stickers are on a transparent plastic film with the adhesive still tacky, and another set are separate with dried adhesive on the back. The adhesive on the separated stickers is yellowing.
This product is featured on page 59 of the Spring 1993 Starting Line: Apple Marketing Communications Catalog. Its description reads:
Embroidered Appliqués Wear our adhesive-backed, embroidered logo appliqués proudly on your lapel, or add them to the cover of event materials. They’re outstanding giveaways. 250 per roll. APL520
Because the stickers are made primarily of thread, each has a slightly different shape, especially the individual stickers with hardened adhesive backs. The individual sticker dimensions vary, but the least-distorted example measures 20mm x 25mm for stickers on the plastic backing, and 18mm x 23mm off the backing.
This stack of Apple logo stickers features the classic multicolor Apple logo and the logotype printed in Apple Garamond, Apple’s corporate font from 1984–2003.
The stickers are clear rectangles measuring 3.625 inches tall and 2 inches wide. (The stickers are not die-cut to match the logo outline like many other Apple logo stickers.) The sticker backing is beige. It is unknown if the backing was originally beige or if it has discolored over time.
Beginning in 2017, Apple Education created a program for teachers to learn Mac, iPad, and Apple apps in the context of classroom lessons and activities. Coding uses for the classroom were added later. The Apple Teacher program uses a series of “Everyone Can Create” and “Everyone Can Code” books (free downloads from Apple’s Book Store).
Teachers may take short online quizzes to earn badges in categories including: iPad, Pages for iPad, Keynote for iPad, Numbers for iPad, iMovie for iPad, GarageBand for iPad, Productivity with iPad, Creativity with iPad, Mac, Pages for Mac, Keynote for Mac, Numbers for Ma, iMovie for Mac, GarageBand for Mac, Productivity with Mac, Creativity with Mac, Coding Concepts, Swift Playgrounds App, Swift Code, and Coding in the Classroom.
According to Apple’s website:
“Apple Teacher is a free professional learning program designed to support and celebrate educators using Apple products for teaching and learning. As an educator you can build skills on iPad and Mac that directly apply to activities with your students, earn recognition for the new things you learn, and be rewarded for the great work you do every day.”
These vinyl stickers are printed with the hashtag #AppleTeacher (in Apple’s San Francisco font) in a variety of colors. These were available at technology conferences for attendees who visited the Apple “Playground” to learn about the Everyone Can Create and Everyone Can Code programs for schools. Each sticker sheet measures 1.125 x 5 inches. Removed from the backing they measure approximately 0.625 x 4.625 inches.
I earned the Mac and iPad Apple Teacher badges the first week the program launched.
UPDATE: I also obtained a set of unopened #Apple Teacher stickers. Photos added below.
Instead of sending a manual with Mac devices, Apple includes this 2-page brochure that provides a diagram of the ports, power button, camera, basic macOS features, list of accessories, charging instructions for the keyboard and mouse, and URLs to access the online “manual” (iMac Pro Essentials guide) and support. In addition, Apple includes two complimentary Apple logo stickers and a microfiber screen cloth.
The Apple logo stickers that shipped with the iMac Pro—and other “Pro” Mac devices—are black. Other Apple logo stickers are most often white.
All these items are enclosed in a custom white cardboard envelope. The envelope measures 3.75 x 4.5 inches and is approximately 0.1875 inch thick.
This window cling features the classic multicolor Apple logo design and the Apple Computer logotype in the Apple Garamond font. The back is printed with the words, “Show your Apple colors! Static ‘no glue’ logo for the inside of your car window. Call 800-373-0877 for more!” The back also uses the Apple Garamond font. Its product number is L01970A.
The window cling is die-cut and the paper on which it is printed measures 8.2×6.4 cm.
This vertical strip of five translucent-style Apple logos features the five “fruit colors” of the 1999 iMac G3 computers: lime, tangerine, grape, blueberry, and strawberry. The set measures 21.7×5.1 cm (8.125 x 2 inches), and each sticker is a circle measuring 38 mm (1.5 inches) in diameter.
This set of floppy disk labels are for 3.5-inch disks and feature the original multicolor Apple logo and dotted lines for writing the contents of the disk. They include the part number 026-2001-C. The back of the stickers display disk safety and use instructions with four pictograms in five languages.
These stickers are sealed in their original packaging and measure 70×75 mm.
An identical set of these stickers are in the Computer History Museum in Mountain View, CA.
The original “clamshell” iMac shipped with a set of Stickers for programmable function keys in various icon designs. These stickers were designed to be used above the top row of F (function) keys across the top of the iBook.
Many of the iBook F-keys were pre-assigned: F1 and F2—brightness (down and up) F3 and F4—volume (down and up) F5—num lock (number lock to allow use of a built-in number keypad) F6—mute
However, the F7–F13 keys were unassigned. Using the Keyboard System Preferences, users could easily assign functions to these keys. The set of stickers were included to allow users to mark the functions with a custom sticker to help them remember the key’s function.
Although these stickers shipped with all original iBook “clamshell” laptops (blueberry, tangerine, graphite, indigo, and key lime), I have found no Apple documentation that explains their use. I have two versions of the stickers, a blue-gray set from the original iBook release, and a light gray version from the later iBook models.
For as long I have purchased Apple products—and even before the original Macintosh in 1984—Apple has included stickers in its devices featuring the Apple logo. I have examples in my collection of Apple logo stickers from before the Macintosh in the early-1980s.
The earliest stickers I have use the Motter Tektura font featuring the “apple computer” (lowercase) logotype in black and the the six-color, classic Apple logo. Some early stickers are single stickers die-cut in a shape roughly outlining the logo and are printed with a helpful “BEND BACK AND PEEL” direction on a tab. Another design features the early logo and logotype printed on a rectangular paper backing.
My collection also includes stickers from 1984–1998 featuring the six-color Apple logo paired with the Apple Garamond logotype. These stickers came with four printed on the same sheet, with two large and two small designs.
Beginning with the introduction of the iMac in 1998, the Apple logo was presented in a single color, either solid or depicted as a shiny or plastic embossed shape with lighting effects to match the “aqua” interface design aesthetic and the translucent colored plastics of the computer devices. Also around this time, the logo began appearing without a logotype. While Apple would continue to use the Apple Garamond logotype and font until 2003, the words “Apple Computer” or “Apple” stopped appearing with the logo. The stickers that accompanied Apple products at the time became solid white with no logotype, two to a sheet.
Over time, Apple stickers continued to be shipped with new products, including the different versions of iPod, iPhone, iPad, and Apple Watch. As product packaging became smaller, the stickers were custom-sized to fit in each device’s packaging, sometimes precisely matching the package contours.
These changes to Apple’s logo design and aesthetic over time help explain why my collection includes more than 36 different Apple sticker styles. For the purposes of this blog post documentation, I pulled together all my Apple stickers for the first time in one place (except those that remain in original packaging), and then sorted, measured, photographed, and cataloged them.
I am somewhat surprised to learn that my collection includes more than 1,100 sticker sheets and over 2,300 Apple logo stickers. The collection is featured below, organized from least to greatest sticker sheet length. Year, product, and other information is included where known.