T-shirt, The new iPod. (black, 2003)

This is a rare example of a dated Apple t-shirt created to celebrate the release of “The new iPod” (the iPod Generation 3) on May 2, 2003. Apple Store employees wore this t-shirt during the in-store release of the new iPod, and store visitors were given posters to commemorate the device’s release.

The front of the black t-shirt features a simple line drawing of the iPod Generation 3 that highlights its scroll wheel and four buttons under the LCD screen: back, MENU, play/pause, and forward. The screen shows the Apple logo.

The back of the shirt includes the stylized type “LIVE ON STAGE 5.2.03” in large size in the top-center, and adds a line of smaller text at the bottom-center of the shirt that reads “The new iPod. More than 7500 songs in your pocket.”

The t-shirt tag indicates it is a Hanes Beefy-T brand made from 100% cotton in size ADULT 2XL. It was made in Honduras.

Source: Apple

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