This dark green t-shirt was made for Apple’s Back to School events and promotions in 2011. The front features a stylized hand-drawn sketch that includes an Apple logo and icons for Pages, GarageBand, iMovie, Keynote, Twitter, iTunes, and other drawings.
The back of the shirt includes an Apple logo and the words “Back to School 2011” in Apple’s Myriad font, used by Apple from approximately 2003–17.
The shirt is made by American Apparel, a brand “that stands for inclusiveness, equality and empowerment.” The shirt is a Men’s/Unisex Large size.
The HomePod mini was the second device in Apple’s HomePod line of intelligent, Siri-controlled speakers. Despite its small size and relatively low price, the HomePod mini offered impressive sound quality. Apple described the HomePod mini: “Jam-packed with innovation, HomePod mini delivers unexpectedly big sound for a speaker of its size. At just 3.3 inches tall, it takes up almost no space but fills the entire room with rich 360‑degree audio that sounds amazing from every angle.”
Apple designed the HomePod mini to allow homes to use multiple devices:
“With multiple HomePod mini speakers placed around the house, you can have a connected sound system for your whole home. Ask Siri to play one song everywhere or, just as easily, a different song in each room. And HomePod mini works with HomePod for multiroom audio and features like Intercom. If you want to take the amazing sound experience of HomePod mini even further, you can create a stereo pair. Two HomePod mini speakers paired in the same room create left and right channels for an immersive soundstage.”
The HomePod mini was spherical with a flat top and bottom. It measured 3.3 inches high and 3.9 inches wide. Internally, it used four microphones and allowed real-time tuning through computational audio. The HomePod mini had no ports and connected wirelessly to audio sources including Apple Music, iTunes music purchases, iCloud Music Library with an Apple Music or iTunes Match subscription, and some third-party services. In addition, it could play content from any device that allowed AirPlay streaming (AirPlay 2). Wireless technology included 802.11n Wi-Fi and Bluetooth 5.0.
The top of the device provided a backlit touch surface for certain controls: tap to play/pause music or Siri; double-tap to skip; triple-tap to skip back; touch and hold to access Siri; and tap or hold + or – to control volume up/down.
The HomePod mini was available in black and white. It used a permanently affixed USB-C cable and a provided a 20W USB-C power adapter was included in the box.
This is my second HomePod mini. I purchased it in black, and I’m using it in my kitchen so I now have a HomePod in every main living area.
Photography note: Since a few people have asked, I have 2 Hue LCD color lights that are part of my photography table. The 2 IKEA lights are clipped to the bottom of the table and are positioned up. Most of my photos use these lights set to a pure white color for the background, but occasionally I use the Hue app to add a color wash to the white sheet backdrop. In this case, I used the HomePod mini box colors as inspiration.
This iTunes Apple Store brochure from 2003 announced an iPod giveaway. The cover is bright green with the iconic “silhouette” design featuring a person dancing in black silhouette carrying a white iPod and wearing white Apple wired earbuds. The cover reads:
“iTunes. It’s the world’s best jukebox software. It’s for Mac and Windows. It’s free. And it could win you an iPod.”
The back of the brochure has the headline “iTunes. Ready. Set. Download.” It includes the directions to set up iTunes online, thereby automatically entering to win an “iPod-a-day” until December 23, 2003.
This brochure for the original Apple TV features a cover with a white iMac with a cutout screen revealing a frame from the Pixar movie Cars and the headline “If it’s on iTunes,”
Open, the phrase is completed “it’s on TV. Presenting Apple TV.” Inside, the same Cars frame is used, but revealed to be playing on a TV connected to an Apple TV device. Also inside, the Apple TV is explained as a three-part system including an iTunes download, wireless sync, and watching on TV.
The back cover shows Technical Specifications, ports, and other information.
These product brochures were available in Apple Stores and elsewhere in the early 2000s. They measured 4.25 x 6.5 inches folded, and designs were sometimes stapled and folded out into different layouts. All of these brochures feature a photo of the product on the front panel and specifications on the back panel.
Apple Displays (January 2003) This stapled Apple Displays brochure features a 3-up fold out section showing three models: 20-inch Apple Cinema Display, 23-inch Apple Cinema HD Display, and 17-inch Apple Studio Display. The next 2-up layout includes: 10 reasons why Apple all-digital LCD displays are clearly superior. All-digital active-matrix LCD. Pure digital interface. Wide viewing angle. Fast pixel response. Save on energy bills. Color fidelity. Uniform color. Stable colors. Easy to calibrate. Clutter-free. The final pages include product specifications.
Power Mac G4 (January 2003) This stapled 8-page brochure features a Power Mac G4 (mirrored drive door) on the cover. The next 2-page spread shows the Power Mac G4 with the door open and the copy: “Power Mac G4. Super fast. Super affordable. Supercomputer. The new Power Mac G4 features faster performance, more expansion, and the highly efficient Xserve-based dual processing architecture.” The center spread features the headline, “The ultimate system for the digital pro.” The last pages contain Technical Specifications and Power Mac G4 configurations.
iPod+iTunes Mac and Windows (October 2003) The cover of this brochure is bright yellow and features the iconic “silhouette” iPod imagery—a black silhouette of a person holding a white iPod wearing white earbuds connected by white wires. The opening copy reads: “iPod and iTunes. Perfect harmony. Together, iPod and iTunes changed the way Mac users listen to music. Now everyone can join the digital music revolution, because iTunes now works on Windows PCs—the same way it does on a Mac. So no matter what computer you use, you can enjoy the most acclaimed portable digital music player and jukebox software ever created. And go anywhere with up to 10,000 songs in your pocket.” The remainder of the brochure features iPod and iTunes features and specifications.
Power Mac G5 (July 2003) The Power Mac G5 brochure opens to a 2-up layout with the headline “Power Mac G5 The worlds fastest personal computer.” along with a “hero” photo of the product. The next 4-up horizontal layout features four stunning photographs, each representing one of four disciplines: color graphics, video production, scientific research, and music production. It fully opens to an 8-up mini poster with the headline, “The Power Mac G5. Unprecedented everything.”
iLife is a suite of software by Apple that has included the apps iMovie, iDVD, iTunes, iPhoto, GarageBand, and iWeb.
iMovie began as a free app released in October 1999 along with the iMac DV as an easy-to-use video editing app.
iDVD was announced in January 2001 and released with the Power Mac G4 that included a SuperDrive that could read and write CDs and DVDs. iDVD introduced a way for users to design customized DVDs with menus, graphics, photo slideshows, and movies that could be played on standard DVD players.
iTunes was originally released in January 2001 as a media player and organizer for the Mac.
iPhoto was released January 7, 2002, as a way to import and organize photos and perform basic photo editing.
GarageBand was released in 2004 as an easy way for beginner and advanced musicians to create and edit music.
Finally, iWeb was introduced in January 2006 as an app to create and maintain websites without having to know or write HTML or other coding languages.
The original version of iLife was released in 2003 and cost $49. It included iPhoto 2, iTunes 3, iMovie 3, and iDVD 3.
iLife ’04 (2004) cost $49 and included iPhoto 4, iTunes 4.2, iMovie 4, iDVD 4, and GarageBand 1.
iLife ’05 (2005) cost $79 and included iPhoto 5, iTunes 4.7.1, iMovie HD 5, iDVD 5, and GarageBand 2.
iLife ’06 (2006) cost $79 and included iPhoto 6, iTunes 6.0.2, iMovie HD 6, iDVD 6, GarageBand 3, and added iWeb 1.
iLife ’08 (2008) cost $79 and included iPhoto 7.0, iTunes 7.3, iMovie 7.0 (HD 6), iDVD 7.0, GarageBand 4.0, and iWeb 2.0.
iLife ’09 (2009) cost $79 and included iPhoto 8.0, iMovie 8.0, iDVD 7.0.3, GarageBand 5.0, and iWeb 3.0. iTunes was removed from iLife ‘09.
iLife ’11 (Late 2010) dropped to $49 and included iPhoto 9.0, iMovie 9.0, iDVD 7.1, GarageBand 6.0, and iWeb 3.0.2. In January 2011 a version of iLife ’11 became available on the Mac App Store at $15 per app featuring iPhoto 9.1, iMovie 9.0.9, and GarageBand 6.0.5. iLife ‘11 on the Mac App Store dropped both iDVD and iWeb.
iLife ’13 (2013) was free to previous iLife users and included iPhoto 9.5, iMovie 10.0, and GarageBand 10.0.
This is the retail packaging for iLife ’09. The box features a stylized version of the word “iLife” in the Apple Myriad font where each letter represents a feature of the iLife apps: “i” uses film and a lens to represent iMovie, “L” uses the bulletin board design of the iWeb icon, the second “i” uses music notes on staves to represent GarageBand, “f” uses a generic background pattern, and “e” features a sunset similar to the iPhoto icon. The back of the box shows the four iLife apps with three or four bullets each that highlight each app’s features.
This poster was made available after the Apple event in 2003 when Steve Jobs announced that iTunes would be be available for Windows, making the iPod and iTunes Music Store available to 97% more computer users. As Steve Jobs stood on the stage and made the announcement, the Keynote slide read, “Hell froze over.”
The behind-the-scenes decision was, apparently, a controversial one. Author Max Chafkin wrote that Apple’s Jon Rubinstein said:
“We argued with Steve a bunch [about putting iTunes on Windows], and he said no. Finally, Phil Schiller and I said ‘we’re going to do it.’ And Steve said… ‘do whatever you want. You’re responsible.’ And he stormed out of the room” [expletive removed].
This seemingly innocuous decision may have been the specific catalyst for Windows and other users to get their hands on Apple products—both hardware and software—for the first time. This also may have led to what was later called “ the halo effect” where new Apple users saw how well one product worked, such as the iPod, and it led them to purchase a second product, such as a Mac. Four years after this decision, the iPhone followed, and then the iPad, and Apple eventually became the world’s first trillion-dollar-valued company.
iLife is a suite of software by Apple that has included the apps iMovie, iDVD, iTunes, iPhoto, GarageBand, and iWeb.
Apple regularly updated the iLife suite of applications from 2003–2013, and Apple Education released at least three CDs titled “iLife. For the Classroom.” in 2003, 2004, and 2005.
The iLife for the Classroom CD contained “lesson plans, project examples, and how-to guides for using iLife in the classroom.” This example is from 2005.
iLife is a suite of software by Apple that has included the apps iMovie, iDVD, iTunes, iPhoto, GarageBand, and iWeb.
Apple regularly updated the iLife suite of applications from 2003–2013, and Apple Education released at least three CDs titled “iLife. For the Classroom.” in 2003, 2004, and 2005.
The iLife for the Classroom CD contained “lesson plans, project examples, and how-to guides for using iLife in the classroom.” This example is from 2004 and is unopened in its original packaging.
iLife is a suite of software by Apple that has included the apps iMovie, iDVD, iTunes, iPhoto, GarageBand, and iWeb.
Apple regularly updated the iLife suite of applications from 2003–2013, and Apple Education released at least three CDs titled “iLife. For the Classroom.” in 2003, 2004, and 2005.
The iLife for the Classroom CD contained “lesson plans, project examples, and how-to guides for using iLife in the classroom.” This example is from 2003 and is unopened in its original packaging.
