die-cut – mattjfuller.com

September 11, 2021November 18, 2023

Apple sticker packs (die-cut backing, Motter Tektura logotype, c. 1984)

These sets of Apple stickers are in original packaging and feature large stickers on a white backing measuring 4.25 x 3.5 inches and small stickers on a white backing measuring 1.75 x 2.25 inches.

The stickers use the Motter Tekura font and feature the 6-color Apple logo. Between 1977 and approximately 1984, Apple used the font Motter Tekura in their logo in all lowercase type. Several sources verify that these stickers were included in the packaging of the original Macintosh, the Macintosh 128k, and the Macintosh 512k, despite the fact that the original Macintosh devices used the Apple Garamond font printed on the case.

The odd look of the stickers is due to the “bleed” of the ink off the outer edges. When peeled off the sticker, the logos have the typical logo shape and the extra color that “bleeds” off the edges is left on the backing.

The stickers also include the helpful direction in all caps to “BEND PACK AND PEEL” to release the sticker.

Sources: Wikipedia (Typography of Apple), packaging photos (Macworld, Cult of Mac 128K, Cult of Mac 512k)

September 11, 2021November 18, 2023

Apple sticker packs (Motter Tektura logotype, c. 1981)

This set of Apple stickers is in its original packaging and features large stickers on a beige backing measuring 4 3/8 x 4 and small stickers on a beige backing measuring 2 x 2 3/8.

The stickers use the Motter Tekura font and feature the 6-color Apple logo. Between 1977 and approximately 1984, Apple used the font Motter Tekura in their logo in all lowercase type.

The stickers also include the helpful direction in all caps to “BEND PACK AND PEEL” to remove the sticker.

Source: Wikipedia (Typography of Apple)

September 11, 2021November 18, 2023

Apple sticker packs (Motter Tektura logotype, c. 1982)

This set of Apple stickers is in its original packaging and features large stickers on a white backing measuring 4 x 4 3/8 and small stickers on a white backing measuring 2 x 2 3/8.

The stickers use the Motter Tekura font and feature the 6-color Apple logo. Between 1977 and approximately 1984, Apple used the font Motter Tekura in their logo in all lowercase type.

The odd look of the stickers is due the “bleed” of the ink off the outer edges. When peeled off the sticker, the logos have the typical logo shape and the extra color that “bleeds” off the edges is left on the backing.

The stickers also include the helpful direction in all caps to “BEND PACK AND PEEL” to remove the sticker.

Source: Wikipedia (Typography of Apple)

September 11, 2021November 18, 2023

Apple sticker packs (Motter Tektura logotype, c. 1981)

This set of Apple stickers is in its original packaging and features large stickers on a beige backing measuring 4 x 4 3/8 and small stickers on a beige backing measuring 2 x 2 3/8.

The stickers use the Motter Tekura font and feature the 6-color Apple logo. Between 1977 and approximately 1984, Apple used the font Motter Tekura in their logo in all lowercase type.

The stickers also include the helpful direction in all caps to “BEND PACK AND PEEL” to release the sticker.

Source: Wikipedia (Typography of Apple)

February 17, 2021November 16, 2023

iPod mini magazine ad (2004)

This iPod mini magazine ad from 2004 includes two light blue pages and a set of four iPod mini devices in gold, pink, blue, and green—die-cut with a perforated edge. The iPod mini devices are actual size and look identical to the actual devices.

The back page of the ad features the silver iPod mini with the headline “Little. The next big thing.”

The ad measures 7.875 x 10.8125 inches, and the cut-out iPod mini devices measure 3.625 x 2 inches each.

October 31, 2020February 15, 2021

Apple Watch Pride Edition Sport Band (44mm, rainbow, 2020)

Although Apple has released several Pride Edition bands, this design is the first multicolor fluoroelastomer band. According to Apple’s website:

“The Pride Edition Sport Band is assembled by hand from individual strips of colored fluoroelastomer. The strips are then machine die-cut and compression molded together. This process results in subtle variations in the wavy rainbow design, making each band artfully unique. Durable and strong, yet surprisingly soft, the band drapes elegantly across your wrist and feels comfortable next to your skin. An innovative pin-and-tuck closure ensures a clean fit.”

The packaging states: “Apple is proud to support LGBTQ advocacy organizations working to bring about positive change.” Apple’s website goes on to specify the LGBTQ organizations they support through the sale of this band: Encircle, Gender Spectrum, GLSEN, PFLAG, SMYAL, The National Center for Transgender Equality, The Trevor Project in the U.S., and ILGA World internationally.

Source: Apple