Mini-brochures collection (2000)

These product mini-brochures were available in Apple Stores and elsewhere in the early 2000s. They measured 3 x 4.5 inches folded, and designs unfolded into different configurations. All of these mini-brochures feature a photo of the product on the front panel, information inside, and specifications on the back panel.

iMac (July 2000)
This iMac mini-brochure featured the graphite and snow iMac DV Special Edition models. It opened to four horizontal panels and featured all iMac colors of the time—ruby, indigo, sage, snow, and graphite. Features described included Internet, playing DVDs, digital video editing with iMovie, optional AirPort wireless capabilities, and AppleCare. iMac Specifications on the back outlined the four available configurations: iMac DV Special Edition, iMac DV+, iMac DV, and iMac.

AirPort (original, July 2000)
The AirPort mini-brochure opens first to a 2-up layout showing Apple’s Wi-Fi-capable devices at the time (iBook, iMac, PowerBook G3, and graphite Power Mac G4 tower). The brochure then opens to a 4-up horizontal layout showing “Three easy steps to a wireless world.”

Apple Displays (July 2000)
The Apple Displays brochure pictures an Apple Studio Display on the cover (17-inch CRT model). The brochure folds into a horizontal 4-up layout that shows all three available display models at the time along with features—Apple Studio Display (17-inch CRT), Apple Studio Display (15-inch LCD), and Apple Cinema Display (22-inch LCD).

Apple Watch Sport Loop (44 mm, Indigo, Fall 2018)

The Apple Watch Sport Loop band is woven from nylon thread to create a hook-and-loop closure. They are available for the 38/40 mm and 42/44 mm Apple Watch models, and are offered in Regular size to fit 130–190 mm wrists. A Black Sport Loop was offered in size XL.

The Apple Watch Sport Loop band has been available in several styles, including (PRODUCT)RED (two versions), Spicy Orange, Nectarine, Electric Pink, Hibiscus, Hot Pink, Pink Sand, Flash Light, Flash, Marine Green, Tahoe Blue, Cape Cod Blue, Midnight Blue, Indigo, Dark Olive, Storm Gray, Black, and Seashell. Close inspection of original styles reveal that designs are comprised of a base color and one or more accent colors; for example, Indigo uses a dark blue base color with accent threads in white, red, and purple. Newer styles use a two-tone design with one or more accent colors—Pomegranate, Khaki, Alaskan Blue, Anchor Gray, Camel, Midnight Blue, and a 2019 (PRODUCT)RED design—for example, Camel features a tan side and a yellow side with light gray accents. The Pride design features the rainbow colors of the LGBT flag.

Apple describes the Apple Watch Sport Loop band:

“Soft, breathable, and lightweight, the Sport Loop features a hook-and-loop fastener for quick and easy adjustment. The double-layer nylon weave has dense loops on the skin side that provide soft cushioning while allowing moisture to escape. On the reverse side, the attachment loops are securely anchored for superior durability.”

This Indigo Sport Loop has a dark blue base color with accent threads in white, red, and purple. Since I tried my first Sport Loop Apple Watch band, I have found this style to be my favorite.

Source: Apple

iMac G3/350 (Summer 2000, indigo)

The iMac G3/350 (Summer 2000, indigo) featured a 350 MHz PowerPC 750 (G3) processor, 64 MB of RAM, a 7.0 GB Ultra ATA hard drive, a slot loading 24X CD-ROM drive, and a Harmon-Kardon designed sound system. The all-in-one case design was transparent indigo blue with a 15-inch CRT display. 

This model does not support FireWire (400) or AirPort (802.11b), even though its predecessor added support for both technologies. However, this model included a slightly larger hard drive (7.0 GB compared to 6.0 GB), a slightly better video processor, and replaced the Apple USB Keyboard and round Apple USB Mouse with the Apple Pro Keyboard and Mouse. This model sold for $200 less than the previous model at $799.

Due to the price drop, this model was purchased for many schools to update the computer labs common at the time. In my Technology Director position at the time, we upgraded at least three computer labs from tray-loading iMac to slot-loading iMac computers due to the price drop.

Source: EveryMac.com

iBook G3/366 (indigo, 2000)

The iBook G3/366 is similar to the original iBook G3/300 in design, but adds two new colors, a single FireWire port, and several internal upgrades.

The iBook G3/366 featured a 366 MHz G3 processor, 64 MB RAM, a 10.0 GB hard drive, a 24X tray-loading CD-ROM drive, and a 12.1-inch display at 800×600. This example is in indigo, a color Apple selected likely due to the popularity of the indigo iMac at the time. It also introduced a new hybrid A/V port that allowed composite audio/video out capabilities using a proprietary cable.

I remember when this laptop was released and it quickly became my “go to” device for portable video creation in iMovie for its faster processor and FireWire capabilities. It was among the first consumer-level laptops that began to feel like it had similar capabilities to the desktops at the time.

Source: EveryMac.com

iBook G3/366 (key lime, 2000)

The iBook G3/366 is similar to the original iBook G3/300 in design, but adds two new colors, a single FireWire port, and several internal upgrades.

The iBook G3/366 featured a 366 MHz G3 processor, 64 MB RAM, a 10.0 GB hard drive, a 24X tray-loading CD-ROM drive, and a 12.1-inch display at 800×600. This iBook is in key lime, an extremely vibrant shade of neon green.

Source: EveryMac.com