This square button is pale blue with black print and measures 2.125 inches square. The back of the button is black and has a pin.
The top of the button reads “The Macintosh Sale” in the Apple Garamond font used at the time with a black Apple logo. The lower button design shows the word “Sale” in a treatment stylized to appear like a selected menu item on the classic Macintosh operating system. The arrow cursor is pointing to “Sale” and a US $ (dollar sign) is positioned to the right (where a “shortcut” is normally placed in the menu).
The dollar sign is in a digitized version of the Geneva font (a convention that did not match the design implied by the button).
This button, manufactured by Button King, is 2 3/16 inches diameter and displays a red Apple logo and the text “I know a lot, but…I can keep a SECRET!”
The text is printed in a version of the Garamond Narrow Bold font, but it does not appear to be Apple’s official Apple Garamond font.
This button was presumably provided to employees at an event or time when NDA-type (non-disclosure agreement) information was shared.
As of 2021, Apple is still famous for their secrecy.
I have four Apple button designs in my collection that are rectangle or square.
Power Macintosh (c. 1995) This button is 5.4×5.4 cm, featuring an image of a 1995-era Power Macintosh computer and Apple monitor over a background of flames with the words Power Macintosh in the Apple Garamond font.
Windows 95 = Macintosh ‘89 (c. 1995) This button is black and white and measures 5.2×7.8 cm, featuring the classic multicolor Apple logo along with the words Windows 95 = Macintosh ’89 in the Apple Garamond font.
Yum. (c. 1999) This button is white and measures 5.2×7.8 cm, featuring the word Yum. in the Apple Garamond font and five iMac computers in all five colors, tangerine, lime, strawberry, blueberry, and grape.
G5 It’s here. (2005) This button is black and measures 5.2×7.8 cm, featuring the G5 logo and the words It’s here. in the Myriad Apple font.
I obtained this INY (I[Apple logo]NY) button at the MacWorld Expo in New York City in 2001. The conference was held at Jacob K. Javits Convention Center beginning on Wednesday, July 18, 9:00 a.m. with a keynote by Steve Jobs, Apple’s CEO.
Historically, this MacWorld was notable in that is wasn’t particularly notable—Apple debuted speed-bumped iMac G3 models in Snow, Indigo, and Graphite (replacing all other colors and patterns, what would become the final round of CRT iMac models), and a faster Power Mac G4 tower.
The button is an homage to the I Love New York (stylized I❤NY) slogan. Apple replaced the red ❤ with a translucent red Apple logo.
This collection of three buttons is from an Apple Distinguished Educator (ADE) event during which ADEs learned about the “Yes, and…” principle of improvisational comedy, or “improv.”
Improv comedy performers work together to “define the parameters and action of the scene, in a process of co-creation.” An improv performer must accept the premise of another performer (i.e., “yes,”) and then add to it (i.e., “and…”). “It is the responsibility of the other improvisers to accept the offers that their fellow performers make… Accepting an offer is usually accompanied by adding a new offer, often building on the earlier one” (Wikipedia).
Modern improvisational comedy began to be formalized in Chicago, through exercises developed by Viola Spolin, who influenced “the first generation of modern American improvisers at The Compass Players in Chicago, which led to The Second City” (Wikipedia).
At this ADE event, we used the “Yes!…and” idea as a foundation for educational collaboration. Educators worked in small groups with San Francisco-based improv performer/teacher Rebecca Stockley to learn the concept.
One of the white buttons features the Apple Distinguished Educators logo of the time (an iMac with a woodcut design with the Apple Distinguished Educators logotype) and the words Yes!…and, in the Myriad Apple font. Another button features the words Yes!…and, in the Myriad Apple font superimposed over a gray world map on a white button. A third, smaller button with a black background features the words Yes…And! in white in the Gill Sans font (used in the Newton product line from 1993–1998).
The Apple USB Mouse was first released with the original iMac. The mouse was translucent white and accented in translucent Bondi blue, the same colors as the original iMac. The mouse was round and often referred to as the “hockey puck” mouse. Like previous Apple mouse designs, the USB mouse used a single button and a rubber ball for tracking. However, the rubber ball was two-toned to add design interest by capitalizing on the translucent case.
The mouse has been described as a rare design mistake for Apple because its round shape made it difficult to feel the top of the device, making tracking difficult. Soon after its release, Apple added a dimple in the graphite version of the mouse at the top above the button. The dimple remained on all subsequent versions of the USB Mouse, including this example.
The mouse also had a short cord. Although the cord worked well when plugged into the USB port on a matching iMac keyboard, the cord was too short to use (for right-handed users) with Mac laptops at the time since USB ports were located on the left side.
Early versions of the USB Mouse included a two-toned blue and white trackball (regardless of the color of the mouse). Later versions switched to the more neutral gray and white trackball. Both versions are shown below.
The Apple USB Mouse was first released with the original iMac. The mouse was translucent white and accented in translucent Bondi blue, the same colors as the original iMac. The mouse was round and often referred to as the “hockey puck” mouse. Like previous Apple mouse designs, the USB mouse used a single button and a rubber ball for tracking. However, the rubber ball was two-toned to add design interest by capitalizing on the translucent case.
The mouse has been described as a rare design mistake for Apple because its round shape made it difficult to feel the top of the device, making tracking difficult. Soon after its release, Apple added a dimple in the graphite version of the mouse at the top above the button. The dimple remained on all subsequent versions of the USB Mouse, including this example.
The mouse also had a short cord. Although the cord worked well when plugged into the USB port on a matching iMac keyboard, the cord was too short to use (for right-handed users) with Mac laptops at the time since USB ports were located on the left side.
The Apple USB Mouse was first released with the original iMac. The mouse was translucent white and accented in translucent Bondi blue, the same colors as the original iMac. The mouse was round and often referred to as the “hockey puck” mouse. Like previous Apple mouse designs, the USB mouse used a single button and a rubber ball for tracking. However, the rubber ball was two-toned to add design interest by capitalizing on the translucent case.
The mouse has been described as a rare design mistake for Apple because its round shape made it difficult to feel the top of the device, making tracking difficult. Soon after its release, Apple added a dimple in the graphite version of the mouse at the top above the button. The dimple remained on all subsequent versions of the USB Mouse, including this example.
This tangerine mouse was not shipped with an iMac. Instead, this mouse was an OEM replacement part that was shipped in a utilitarian plastic bag rather than retail packaging.
The mouse also had a short cord. Although the cord worked well when plugged into the USB port on a matching iMac keyboard, the cord was too short to use (for right-handed users) with Mac laptops at the time since USB ports were located on the left side.
The Apple USB Mouse was first released with the original iMac. The mouse was translucent white and accented in translucent Bondi blue, the same colors as the original iMac. The mouse was round and often referred to as the “hockey puck” mouse. Like previous Apple mouse designs, the USB mouse used a single button and a rubber ball for tracking. However, the rubber ball was two-toned to add design interest by capitalizing on the translucent case.
The mouse has been described as a rare design mistake for Apple because its round shape made it difficult to feel the top of the device, making tracking difficult. Soon after its release, Apple added a dimple in the graphite version of the mouse at the top above the button. The dimple remained on all subsequent versions of the USB Mouse, including this example.
The mouse also had a short cord. Although the cord worked well when plugged into the USB port on a matching iMac keyboard, the cord was too short to use (for right-handed users) with Mac laptops at the time since USB ports were located on the left side.
The Apple USB Mouse was first released with the original iMac. The mouse was translucent white and accented in translucent Bondi blue, the same colors as the original iMac. The mouse was round and often referred to as the “hockey puck” mouse. Like previous Apple mouse designs, the USB mouse used a single button and a rubber ball for tracking. However, the rubber ball was two-toned to add design interest by capitalizing on the translucent case.
The mouse has been described as a rare design mistake for Apple because its round shape made it difficult to feel the top of the device, making tracking difficult. Soon after its release, Apple added a dimple in the graphite version of the mouse at the top above the button. The dimple is shown below next to an original Bondi blue USB Mouse.
The mouse also had a short cord. Although the cord worked well when plugged into the USB port on a matching iMac keyboard, the cord was too short to use (for right-handed users) with Mac laptops at the time since USB ports were located on the left side.
The graphite Apple USB mouse was included with a late-1999 Special Edition iMac SE model.