Apple Desktop Publishing brochure (1986)

This Apple Desktop Publishing brochure from 1986 is titled “To find out how people like you are improving their looks….” The title is followed by black-and-white portraits with the captions Publisher, Graphic Director, Senior Designer, and Consultant. When opened, the phrase is completed by the words “just look.” along with more portraits.

The brochure follows a pattern showing each two-panel spread with a portrait, headline, quote, short story of how Apple is used, and a full color image. Many images span across the two panels and the text wraps around them. The back panel specifies that “Portraits in this brochure were created using Macintosh, LaserWriter, and MacVision. Additional hardware may be required.”

MacVision was a third-party hardware product. According to 32by32, “Koala MacVision was a $400 combination hardware/software interface to digitize still frames from a video camera or VCR. The MacVision box plugged into either the Printer or Modem port.” The software was written by Bill Atkinson, one of the original Macintosh creators and developer of HyperCard.

Folded, this brochure measures 3.75 x 8.375 inches.

Source: 32by32

Apple CD media (1996)

My collection of Apple CD and DVD media includes operating systems, applications, software collections that shipped with devices, promotional media, diagnostic tools, and educational content. In general, Apple-branded CD or DVD examples in original packaging have been presented separately, while single discs or collections of discs are presented chronologically.

Apple CDs from 1996 include:

  • Macintosh System 7.5 Update 2.0 For system software versions 7.5, 7.5.1, and 7.5.2 (U95073-052B, 1996)
  • Apple LaserWriter CD-ROM Version 1.0 For Mac OS and Windows (CD Version 1.0, 691-1229-A, 1996)
  • Apple Color Printing CD (1996)
  • Apple Macintosh CD, Power Macintosh 5260/100 (SSW Version 7.5.3, CD Version 1.0, 691-0992-A, 1996)
  • Macintosh PowerBook 1400 series (SSW Version 7.5.3, CD Version 1.0, 691-0954-A, 1996)
  • Apple Macintosh CD, Macintosh PowerBook System Software for PowerBook 5300/2300/190 computers and PowerPC hardware upgrades (SSW Version 7.5.2, CD Version 1.2.1, 691-0911-A, 1996)
  • Apple Internet Connection Kit (Version 1.1.5, 691-1096-A, 1996)
  • Apple Network Administrator Toolkit (U96073-026A, 1996)

In 1996 Macintosh computer system software was able to fit on a single CD. Apple used a standard white CD envelope with a white cloth-like back and a clear plastic front for system CDs. When multiple CDs were required, each CD shipped in a separate standard envelope.

Apple CD and DVD media (1997)

My collection of Apple CD and DVD media includes operating systems, applications, software collections that shipped with devices, promotional media, diagnostic tools, and educational content. In general, Apple-branded CD or DVD examples in original packaging have been presented separately, while single discs or collections of discs are presented chronologically.

Apple CDs and DVDs from 1997 include:

  • eMate 300 Connectivity CD, Newtown (Version 1.1, 691-1630-A, 1997)
  • Disney/Pixar A Bug’s Life DVD (video, original packaging, 1997)
  • ClarisWorks 4.0 for Windows (1991–1997)
  • Power Pack CD Power of 10 (templates for Ad Pad materials, 1997)
  • Mac OS 8 (Version 8.0, 691-1773-A, U97073-049B, 1997)
  • Mac OS 7.6.1 (Version 7.6.1 V1.0.2, Z691-2046-A, 1997)
  • Drive Setup 1.3.1 (691-1796-A, U97073-131A, 1997)
  • Apple QuickTake 200 Software For Mac OS (Version 1.0, 691-1338-A, 1997)
  • The Apple Printer Software Collection for the Color StyleWriter 4500 (Version 1.0, 691-1415-A, 1997)
  • The Apple Printer Software Collection for the Apple LaserWriter Series (original packaging, Version 1.1, 691-1522-B, 1997)
  • Apple Macintosh CD, Power Macintosh G3 (SSW Version 8.0, CD Version 2-1.0, 691-1826-A, 1997)
  • Apple Macintosh CD, Power Macintosh 5400, 5500, and 6500 series (SSW Version 7.6.1, CD Version 1.0, 691-1559-A, 1997)
  • Apple Macintosh CD, Power Macintosh 9600 and 8600 series (SSW Version 7.6.1, CD Version 1.0, 691-1623-A, 1997)
  • AppleVision Software (Version 1.2, 691-1462-A, 1997)
  • AppleVision Software (Version 1.3, 691-1665-A, 1997)
  • AppleShare IP 5.0 CD (bundle, 1997)
  • AppleShare IP 5.0 (Version 5.0.2, Z97073-108A, 1997)
  • AppleShare IP 5.0 Companion CD (Version 5.0, Z96073-104A, 1997)
  • AppleShare IP 5.0 CD (bundle, 1997)
  • Mac OS 7.6 (Version 7.6, Z97073-038A, 1997)
  • AppleShare IP 5.0 (Version 5.0.1, Z96073-103B, 1997)
  • Apple Network Administrator Toolkit 2.0 (U96073-026B, 1997)
  • Mac OS 8 Tour (Mac OS 8 Demo Tour)
  • Mac OS 8, What a difference 8 makes. Version 8.0, Not for resale

In 1997 Macintosh computer system software was able to fit on a single CD. For Macintosh computers, Apple used a standard white CD envelope with a white cloth-like back and a clear plastic front. Since Macintosh servers required several CDs, Apple used a clear plastic CD book with space for a thin, square book at the front and pages with white backs and clear plastic covers. Each page held a single CD. The design of Apple CDs began to change in 1997 from the older black and silver design (with red accents) to a design with a single background color, black or white text, and with some CDs using few additional accent colors.