This shopping bag is made of glossy white heavy paper and includes a white rope handle. It measures 15.25 inches tall x 16 inches wide x 5.5 inches deep.
Both sides of this bag feature a stylized Apple logo that appears glossy and translucent. This style was in use by Apple in the early 2000s and matched the design aesthetic of the iMac at the time.
My research has not yet uncovered where this bag originated. It does not appear to have been used at the Apple Store. It may have been provided at a technology conference.
This high-quality conference bag was distributed at the National Educational Computing Conference (NECC) in Chicago that was held in June 2001. This organization and conference are still held annually, but the conference changed its name around 2010 to the International Society for Technology in Education (ISTE) Conference.
The bag is made from a thick, smooth, rubber-like material. One side features an embroidery “2001 CHICAGO NECC” logo, and the other side is emblazoned with a large white embroidery Apple logo. The inside includes a flap with a zippered pocket.
This NECC was significant because Steve Jobs was the keynote speaker, and Apple had a major presence on the conference floor. An Apple press release states:
“Apple today demonstrated its ongoing commitment to providing innovative technology solutions for education at the National Educational Computing Conference in Chicago. During the opening keynote, Steve Jobs, Apple’s CEO, announced that three more school districts…will be implementing the PowerSchool from Apple student information system.”
Apple highlighted several industry-leading educational technology products at NECC, including: the iBook and AirPort (“Wirelessly-networked notebook computers which give educators the flexibility to have computer-assisted learning anywhere”); “Tools from Apple, including iMovie and iDVD, enhance learning and make school more engaging and motivating for students;” and PowerSchool.
I attended NECC and received this bag during the conference.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a white plastic drawstring backpack-style bag featuring a silver Apple logo. It measures 19.5 inches tall x 16.75 inches wide x 4.5 inches deep.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a white plastic drawstring backpack-style bag featuring a silver Apple logo. It measures 19.5 inches tall x 17 inches wide x 4.5 inches deep.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a heavy white paper bag featuring a gray Apple logo. It measures 11.375 inches tall x 15.75 inches wide x 3 inches deep. This bag is sized to contain an Apple laptop.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a white plastic drawstring bag featuring a silver Apple logo. It measures 23.75 inches tall x 23.75 inches wide x 5 inches deep.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a white plastic drawstring bag featuring a silver Apple logo. It measures 13 inches tall x 12 inches wide x 3 inches deep.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a white plastic drawstring bag featuring a silver Apple logo. It measures 12.75 inches tall x 12 inches wide x 3 inches deep.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a white plastic drawstring bag featuring a black Apple logo. It measures 13 inches tall x 12 inches wide x 3 inches deep.
Apple’s retail store bags have been used at Apple Stores beginning in 2001 when the first Apple Store opened. Please refer to 20 Years of Apple Store Bags (2001–2021) for more details.
This example is a white plastic drawstring bag featuring a black Apple logo. It measures 16 inches tall x 14 inches wide x 4 inches deep.