Apple employee challenge cards (2023)

Apple challenge cards are sent to Apple employees who participate in company-sponsored events, usually with a gift to celebrate the accomplishment of successfully completing the challenge.

These challenge cards include:

Close Your Rings Challenge (2023)—Hat’s off to you! Congrats! You finished strong. We hope you’re moved to keep on moving—and finding motivation even beyond this Challenge. Your exclusive Apple-branded hat will be an ongoing reminder to keep your body active and your head in the game. You deserve it.

[Editorial note: I wonder how many Apple employees looked at the grossly misspelled headline “Hat’s off to you!”—with the completely unnecessary apostrophe—before thousands of them were printed in metallic gold. Someone’s head was not in the game!]

Mindful Minute Challenge (2023)—One sip at a time. Cheers to you for completing the Mindful Minute Challenge. Enjoy this mug to help remind you to pause and practice mindfulness with something as simple as a sip. Or create your own mindful practice by slowly tracing the logo while taking a few breaths to find your own inner comfort.

iPhone 15 Pro Max (256GB, blue titanium, 2023)

Apple released the iPhone 15 series on September 12, 2023. The iPhone 15 Pro Max press release began, “Featuring a strong and lightweight titanium design with new contoured edges, a new Action button, powerful camera upgrades, and A17 Pro for next-level performance and mobile gaming.”

The iPhone 15 Pro Max was made with aerospace-grade titanium. Apple described the finish as “a strong and lightweight titanium design—a first for iPhone. This premium alloy—the same used in spacecraft—has one of the highest strength-to-weight ratios of any metal, making this Apple’s lightest Pro lineup ever.”

Apple described this iPhone’s camera capabilities:

“Powerful camera upgrades enable the equivalent of seven pro lenses with incredible image quality, including a more advanced 48MP Main camera system that now supports the new super-high-resolution 24MP default, the next generation of portraits with Focus and Depth Control, improvements to Night mode and Smart HDR, and an all-new 5x Telephoto camera exclusively on iPhone 15 Pro Max.”

The iPhone 15 Pro and Pro Max were the first iPhones to include an Action button, an idea borrowed from the Apple Watch Ultra. According to the press release, the:

“Action button replaces the single-function switch used to toggle between ring and silent, offering additional options so users can choose between quickly accessing the camera or flashlight; activating Voice Memos, Focus, Translate, and accessibility features like Magnifier; or using Shortcuts for more options. A press-and-hold gesture with fine-tuned haptic feedback and visual cues in the Dynamic Island ensure the new button launches the intended action.”

The iPhone 15 Pro cameras were the first to be able to record spatial video for the Apple Vision Pro. The feature was added in an iOS 17.2 software update on December 11, 2023. In a press release, Apple announced:

“iPhone 15 Pro and iPhone 15 Pro Max users can now record spatial videos—a groundbreaking new capability that helps users capture life’s precious moments—and relive those memories on Apple Vision Pro, starting early next year.”

Because spatial video can only be viewed on Apple Vision Pro, spatial videos appear as 2D videos on all other devices. Apple explained:

“Spatial video capture on iPhone arrives ahead of the debut of Apple Vision Pro, so iPhone 15 Pro and iPhone 15 Pro Max users can begin capturing moments with family and friends to enjoy on Apple Vision Pro from day one.”

The iPhone 15 Pro Max was available in capacities of 256GB, 512GB, and 1TB. This model has 256GB of storage. Its 6.7-inch (diagonal) Super Retina XDR OLED display had 2796×1290-pixel resolution at 460 ppi. The A17 Pro chip used a new 6‑core CPU, a new 6‑core GPU, and a new 16‑core Neural Engine.

The iPhone 15 Pro Max camera system was similar to the iPhone 15 Pro, but had a few enhanced features. Both cameras had:

  • 48MP Main camera with ƒ/1.78 aperture
  • 12MP Ultra Wide camera with ƒ/2.2 aperture
  • 12MP 2x Telephoto camera with ƒ/1.78 aperture

The Pro Max model was enhanced with:

  • 12MP 5x Telephoto camera with ƒ/2.8 aperture with tetraprism design (the Pro model had 3x Telephoto)
  • 5x optical zoom in, 2x optical zoom out; 10x optical zoom range (the Pro model had a 3x optical zoom in, 2x optical zoom out; 6x optical zoom range)
  • Digital zoom up to 25x (the Pro model had up to 15x digital zoom)

The iPhone 15 Pro Max measured 3.02 inches wide, 6.29 inches high, and 0.32 inches thick. It weighed 7.81 ounces.

The iPhone 15 Pro and Pro Max were available in “four stunning new finishes, including black titanium, white titanium, blue titanium, and natural titanium.” This example is an iPhone 15 Pro Max in blue titanium.

Sources: Apple Newsroom (iPhone 15 Pro, spatial video), Specs

iPhone 15 Pro Max Clear Case with MagSafe (2023)

The iPhone 15 Pro Max Clear Case was described by Apple as “Thin, light, and easy to grip” to show off “the brilliant colored finish of iPhone 15 Pro Max while providing extra protection.”

The case was made from “a blend of optically clear polycarbonate and flexible materials.” The sides of the case had a slightly more flexible feel, while the back was rigid. Apple touted that “all materials and coatings are optimized to prevent yellowing over time.” I have selected Apple’s clear polycarbonate cases since the iPhone 11 in 2019 and all are still essentially clear with almost no yellowing in over 5 years (as of this writing).

This case uses MagSafe as a design element on the back. The round Magsafe magnet is bright white and perfectly surrounds the Apple logo on the back of the iPhone. Below the circle is a capsule-shaped dash that allows chargers and accessories to align to the magnets in the system. Apple describes the iPhone version of MagSafe:

“With built-in magnets that align perfectly with iPhone 15 Pro Max, this case offers a magical attach experience and faster wireless charging, every time. When it’s time to charge, just leave the case on your iPhone and snap on your MagSafe charger, or set it on your Qi-certified charger.”

Source: Apple

AirTag Leather Key Ring (Saddle Brown, 2021)

The AirTag Leather Key Ring was designed to contain an Apple AirTag, a small, disc-shaped accessory that uses Apple’s Find My network to easily locate items.

According to Apple:

“The leather key ring is thoughtfully crafted from the finest materials. The stainless steel is as striking as it is strong, while the European leather is specially tanned and soft to the touch. And it fits snugly over your AirTag, so you never have to worry about it falling out.”

When The AirTag was released, “a wide range of Apple-designed AirTag accessories” were also available. Accessories included: a Polyurethane Loop, a Leather Loop, and a Leather Key Ring. In addition, Apple and Hermès introduced the AirTag Hermès with an “assortment of handcrafted leather accessories including the Bag Charm, Key Ring, Travel Tag, and Luggage Tag.” The Hermès accessories were sold with a custom-engraved AirTag with the Hermès Clou de Selle logo.

The The AirTag Leather Key Ring was originally available in three colors including Baltic Blue, Saddle Brown, and (PRODUCT)RED. This example is in Saddle Brown.

Sources: Apple (Store, Newsroom)

Milanese Loop (Generation 1, Gold Stainless Steel, 44mm, Fall 2018)

The Milanese Loop was among Apple’s original Apple Watch band designs. In the press release in September 2014 announcing the original Apple Watch, Apple wrote: “Apple also created an entire range of watch straps [including] the Milanese Loop in a flexible magnetic stainless steel mesh.” The original Milanese Loop was available only in silver, but has been offered in a total of five colors: Silver (Spring 2015), Space Black (Spring 2016), Graphite (Fall 2020), and two shades of Gold (Fall 2018, Fall 2020).

This example is the Generation 1 version of the Gold Stainless Steel Milanese Loop. (The Generation 2 version released in Fall 2020 had a slightly less red tone.)

Apple describes the Milanese Loop:

“A modern interpretation of a design developed in Milan at the end of the 19th century. Woven on specialized Italian machines, the smooth stainless steel mesh wraps fluidly around your wrist. And because it’s fully magnetic, the Milanese Loop is infinitely adjustable, ensuring a perfect fit.”

Apple specifies that the Milanese Loop is not water resistant and cautions that the band contains magnets that may cause interference with the Compass on the watch.

The 38/40/41mm version of the band band fit 130–180mm wrists, while the 42/44/45/49mm version fit 150–200mm wrists. Although this design and color was released in 2015, this Milanese Loop is dated 2019 on the packaging, and the product was still available on the Apple website as of March 2023 (for $99).

Source: Apple (Newsroom, product)

iPhone 8 (gold, 64GB, 2017)

The iPhone 8 was announced September 12, 2017, at the same time as the iPhone X (iPhone ten). Except for a glass back (replacing a metal back), the iPhone 8 (and the iPhone 8 Plus) were similar in design to the iPhone 7 and iPhone 7 Plus models that preceded them. The iPhone 8 was arguably eclipsed by the iPhone X with Apple’s first edge-to-edge screen with no Home button and a design that hinted at future designs of iPhone and iPad devices.

The iPhone 8 had a 4.7-inch Retina HD touchscreen (1334×750 at 326 ppi). Its solid-state Home button used Apple’s Taptic engine and a Touch ID fingerprint sensor. Its front camera was a 7-megapixel FaceTime HD camera, and its back camera was a 12-megapixel 4K camera with a six-element lens system with augmented reality (AR) support.

The iPhone 8 was first offered in gold (white front with gold glass back), silver (white front with silver glass back), and space gray (black front with dark gray glass back), and Apple later added a (PRODUCT)RED Special Edition model (black front with a red glass back).

Internally, the iPhone 8 used an A11 Bionic processor with six cores, 2 GB RAM, and was offered in storage options of 64, 128, and 256 GB. Wireless connections included 802.11ac Wi-Fi, Bluetooth 5.0, LTE (4G), and NFC (Apple Pay). Its only wired connection was the Lightning port (the headphone jack had been removed from the previous iPhone 7 models).

Qi wireless charging was also introduced with the iPhone 8—and also the iPhone 8 Plus and iPhone X, introduced at the same time.

This example of the iPhone 8 is gold.

Sources: EveryMac, Wikipedia

iPhone 11 (64GB, Purple, with iPhone 11 Clear Case, 2019)

When Phil Schiller introduced the iPhone 11 at a special event on September 10, 2019, he described the device:

“iPhone 11 is the next generation of iPhone, packed with great new capabilities in an incredible design, including new Ultra Wide and Wide cameras for gorgeous videos and photos, the power and ease of use of iOS 13, and A13 Bionic—the fastest chip ever in a smartphone that quickly handles the tasks that matter most to people every day.”

The iPhone 11 was the first of Apple’s base model phones to include a dual-camera system. Apple described the cameras in a press release:

“iPhone 11 introduces a dual-camera system with all-new Ultra Wide and Wide cameras that are deeply integrated into iOS 13, offering the highest quality video in a smartphone and major advancements in photography for the ultimate camera experience.”

Compared to previous models, the camera system was a major leap forward for iPhone. The camera system had two 12MP cameras (Ultra Wide and Wide). The A13 chip allowed Portrait mode with advanced bokeh and Depth Control, and Portrait Lighting included six effects: Natural, Studio, Contour, Stage, Stage Mono, and High-Key Mono. Panorama mode allowed photos of up to 63MP. Videos could be recorded at up to 4K (at 24, 25, 30, or 60 fps). Machine learning capabilities allowed Cinematic video stabilization (4K, 1080p, and 720p) and continuous autofocus video.

iPhone 11 was available in six “stunning colors” including purple, green, yellow, black, white and PRODUCT(RED). This example is purple, a lighter shade of purple sometimes referred to as “lilac.”

This phone had a Liquid Retina HD display that measured 6.1‑inch (diagonal) display at 1792 x 828‑pixel resolution (326 ppi). The A13 Bionic chip allowed for “the best machine learning platform in a smartphone” at the time of its release. It used a 6-core CPU with 2 performance and 4 efficiency cores, a 4-core GPU, and an 8-core Neural Engine.

The iPhone 11 was also the first base iPhone to lack a Home button. Its six sensors included Face ID, barometer, 3‑axis gyro, accelerometer, proximity sensor, and an ambient light sensor.

The design of the iPhone 11 included rounded edges and the front and back were made of glass. Apple noted, “With a back design that is precision milled and sculpted from a single piece of glass, iPhone 11 features the toughest glass ever in a smartphone.”

This iPhone is shown in an iPhone 11 Clear Case. Apple described the case as “Thin, light, and easy to grip.” According to Apple’s website:

“Made from a blend of optically clear polycarbonate and flexible TPU materials, the iPhone 11 Clear Case provides a solid, comfortable feel. The back is designed to be sturdy, while the sides are made from a softer, more flexible material that fits right over the buttons for an improved grip. And when it’s time to wirelessly charge, just leave the case on and set your iPhone on your Qi-certified charger. On the surface, a scratch-resistant coating has been applied to both the interior and exterior. And all materials and coatings are optimized to prevent yellowing over time.”

Sources: Apple (specs, Newsroom)