An Overview of Apple Products brochure (1996)

This quad-fold brochure from 1996 is titled “An Overview of Apple Products” with the subtitle “Choosing the system that’s right for you.” The opening 2-panel spread is an overview of the brochure with the headline “Apple Macintosh: Ease-of-use, power, compatibility, and multimedia.”

Fully unfolded, the brochure reveals 4-panel spreads that alternate between a photo featuring a product and overview, followed by a spread with a product specifications grid. The sections include: Macintosh Performa and Power Macintosh Computers, Macintosh PowerBook Computers, Displays and Printers, and Apple Servers and Services.

The end pages of the brochure shift focus to discuss ways to use Apple products. Each category uses a four-panel spread and includes Communications, Multimedia, and Publishing. These last three sections include several Apple peripherals from the time, including the GeoPort Telecom Adapter Kit, the Newton MessagePad 130, AppleCD 600e/600i drives, AppleDesign Powered Speakers II, Apple ColorOne Scanners, and QuickTake 150 digital cameras.

Folded, this brochure measures 3.875 x 8.25 inches. I also have a similar version of this brochure from 1995 with product specifications from that year.

Macintosh Products Guide Winter 2000 CD (2000)

This Macintosh Products Guide CD is from Winter 2000. The cover art shows a graphite iMac DV Special Edition and it specifies that the CD contains “A catalog of over 16,000 products for your Mac.”

The publisher of the CD is ADC (Apple Developer Connection). The back of the CD says that it will help you “learn about the hottest products available for your Mac, including games, productivity applications, printers, scanners, image editing applications, utilities, digital cameras, USB peripherals for the iMac, and much, much more.”

Source: Apple