Japan – mattjfuller.com

February 17, 2021November 16, 2023

Apple Store holiday guides collection (2007, 2010, 2012)

This collection includes Apple Store holiday guide brochures from three different years. Two items from 2007 include a gift guide and a brochure. A 2010 and 2012 gift guide are also included.

Apple Store 2007 Holiday Gift Guide (2007)

2007 was the first holiday season with the iPhone, and unsurprisingly, it is featured prominently. Upon opening, the copy reads “Were they really, really good this year?” under a photo of the original iPhone. Inside, an iPhone panel shows eight different accessories including the Apple Bluetooth Headset, an AirPort Extreme base station, an earphone, a cable, a charger, and device protection. The other panels include Mac and iPod along with 16 accessories and software ideas. Folded, this full-color gift guide measures 4.25 x 10 inches.

Let the holidays begin (2007)

Also for 2007, a slightly larger, bright red, two-panel brochure announces a “special one-day Apple shopping event” that occurs on Black Friday, but never mentions “Black Friday.” This brochure measures 4.25 x 10.5 inches.

Apple Store Gift Guide Holiday 2010

The Gift Guide for Holiday 2010 features a colorful arrangement of iPod nano devices (square with a color screen). When first opened, two iPod touch devices are shown with the iPod nano devices with the tag line “If it’s on their list, it’s in our store.” Inside, four panels feature gift categories including iPhone, iPad, Mac, and iPod—each with service, software, and accessory suggestions. This full color brochure measures 4.25 x 10 inches.

Apple Store Holiday Gift Guide (Japan, 2012)

Finally, this 2012 Gift Guide from Japan is bright red and features four iPad devices with red Smart Covers arranged to resemble ribbons wrapping a package with a tag that translates to “Gift Guide.” When opened, iPad and iPod devices are shown with text that translates to “A perfect gift is not limited to one.” Inside, each of four panels is dedicated to iPad, iPhone, iPod, and Mac. Several accessories and services are shown under each product as gift suggestions. This full color brochure measures 4.25 x 10 inches. This Gift Guide is written in Japanese.

April 12, 2020April 24, 2020

Mug (Hasami porcelain gray, white logo)

This mug was purchased at the Apple Store on the Infinite Loop campus. Apple Store employees indicate that each mug is slightly different, and they are made with a specific firing process by artisans in the historic town of Hasami in Nagasaki Prefecture, Japan.

The squarish handle is an element stylistic of other Hasami porcelain mugs. According to the website: “Hasami began crafting its porcelainware almost 400 years ago during the Edo period, distributing them throughout Japan as well as to Europe through the port of Nagasaki.”

In addition, “HASAMI PORCELAIN was designed by Takuhiro Shinomoto of Tortoise in Venice, CA whose vision was to integrate modern tableware design with the organic quality produced by traditional Japanese manufacturing techniques.”

Source: Hasami Porcelain

May 25, 2019November 15, 2023

World Travel Adapter Kit (2015)

The World Travel Adapter Kit includes seven plugs with prongs that fit the different electrical outlet types found around the world. The plugs work with iPod, iPhone, iPad, and Mac laptops using Apple USB-C Power Adapters; MagSafe/MagSafe 2 Power Adapters; 10W and 12W USB Power Adapters; and Portable Power Adapters.

AC power outlets supported include: North America, Japan, China, United Kingdom, Continental Europe, Korea, Australia, Hong Kong, and Brazil.

This version of the World Travel Adapter Kit was released in 2015 and revised from the previous version by removing the iOS cable. According to MacRumors.com, “The new kit that Apple’s selling no longer includes a 30-pin to USB cable, and rather than adding a Lightning to USB cable, Apple has instead opted to ship the kit with no cable and drop the price by $10. ” The price for this kit was $29.

Source: Apple, MacRumors.com