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This black T-shirt featured a 4-bit version of the original Macintosh with the cursive “hello” screen design from the Macintosh release in 1984.
This shirt was purchased at the Apple Store at the Apple Park Visitor Center in Cupertino, CA. The shirt is a size 2XL and unopened in its original box. The white box is printed with a white Apple logo and measured 195mm x 195mm x 35mm. The box indicated that the shirt was 100% cotton and made in Turkey (Türkiye).
This white T-shirt featured the original Macintosh “Picasso” logo that was used on the box and other packaging for the original Macintosh in 1984.
I found it curious that Apple referred to this design as “Macintosh Drawing” and not “Picasso”—as Apple fans have referred to it for decades. However, research for this post may reveal the reason.
According to a Cult of Mac article, “The logo was designed by Tom Hughes and John Casado, art directors on the Macintosh development team.” The article indicates that one of the art directors reported that “the inspiration for the drawing style was Matisse….The idea of the graphics being ‘Picasso style’ was, as I remember, a journalist’s description at the time of the launch.”
This shirt was purchased at the Apple Store at the Apple Park Visitor Center in Cupertino, CA. The shirt was a size 2XL and unopened in its original box. The white box was printed with a white Apple logo and measured 195mm x 195mm x 35mm. The box indicated that the shirt was 100% cotton and made in Turkey (Türkiye).
Source: Cult of Mac
This black T-shirt featured the classic six-color Apple logo. Although Apple referred to the style as “Rainbow,” the six-color Apple logo colors used a different order than the visible light spectrum of a rainbow.
This shirt was purchased at the Apple Store at the Apple Park Visitor Center in Cupertino, CA. The shirt was a size 2XL and unopened in its original box. The white box was printed with a white Apple logo and measured 195mm x 195mm x 35mm. The box indicated that the shirt was 100% cotton and made in Turkey (Türkiye).
The Apple Worldwide Developers Conference (WWDC) is a meeting held annually in and near Cupertino, California, by Apple. The event gathers thousands of software developers to learn about and discuss the latest software and technologies for Apple operating systems and platforms. Attendees can participate in hands-on labs with Apple engineers and in-depth sessions covering many topics.
Attendees of the 2024 Worldwide Developers Conference expressed their interest to attend by entering an online lottery. Those who were selected and attended were given this canvas bag and some of the items shown in this post.
Canvas Bag
One side of the black canvas bag features a stylized “WW” representing “Worldwide” and printed below are the words “[Apple logo] Worldwide Developers Conference 2024.” The text is printed in light gray in a stylized version of San Francisco, Apple’s Corporate font.
The other side of the bag features the letters “DC” in a bold font representing “Developers Conference.” At the bottom, the location and date of the conference is printed, “Apple Park, June 10–14.”
The upper edge of the bag features a royal blue tag embroidered with “[Apple logo] WWDC24”
The bag measures 15.5 inches tall, 14.75 inches wide, and two loop handles add an additional 9.5 inches to the height of the bag.
Picnic Tarp
Some attendees referred to this item in a cylindrical drawstring bag as a “picnic blanket,” but it is made from a nylon material that more closely resembles a tarp. The cylindrical drawstring carrying bag is dark gray and has the words “Worldwide Developers Conference 2024” printed in black. The bag measures 5 inches tall, 4 inches in diameter, and has a 10-inch drawstring.
Inside the bag is a neatly folded royal blue nylon picnic tarp with a black border, rounded edges, and the designs are printed in black. One side features a single large black WWDC logo and the other side uses the WWDC24 logotype repeated multiple times to create a pattern. Although I did not precisely measure this tarp, I estimate it to be over 6 x 6 feet.
Small Pin Package Folder
The smaller of two matte black cardboard pin packages is printed on the front in glossy black ink “WWDC24,” and on the back with “[Apple logo] Worldwide Developers Conference 2024.” This cardboard folder package measures 2.5 inches wide and 3.25 inches tall.
Inside is a single lapel-style pin with the year “2024” using a font design similar to the WWDC24 logotype. The back of the pin uses a butterfly clutch pin fastener.
Large Pin Package Folder
The larger of two matte black cardboard pin packages is printed on the front in glossy black ink “WWDC24” and on the back with “[Apple logo] Worldwide Developers Conference 2024.” This cardboard folder package measures 3.25 inches wide and 4 7/8 inches tall.
Inside is a collection of six lapel-style pins, all using a butterfly clutch pin fastener on the backs. The pins include:
The swag bag also included a black water bottle with a white WWDC24 logo, but I do not [yet] have this in my collection.
Sources: Wikipedia (butterfly clutch, Apple typography), 9to5mac, WWDCScholars, Susan Kare
This set of white envelopes measures 6.5 inches x 4.75 inches. The envelope flap is triangular, and the return address printed across the flap reads:
Apple, 1 Infinite Loop, Cupertino, CA 95014-2084
The return address is printed in Apple Garamond, Apple’s corporate font used between 1984 and approximately 2003.
The address is the former corporate headquarters of Apple used between 1993 and 2017. In April 2017, Apple moved their main campus to Apple Park.
Source: Wikipedia (fonts, campus)
This set of white envelopes measures just under 6.5 inches x 4.75 inches. The envelope flap is horizontal, and the return address printed across the flap reads:
Apple, 1 Infinite Loop, Cupertino, CA 95014-2084
The return address is printed in Apple Garamond, Apple’s corporate font used between 1984 and approximately 2003.
The address is the former corporate headquarters of Apple used between 1993 and 2017. In April 2017, Apple moved their main campus to Apple Park.
Source: Wikipedia (fonts, campus)
This light blue t-shirt features the words, “Cupertino. 859 miles and 180º from Redmond.” on the front center printed in white in the Apple Myriad font.
The shirt is a reference to Microsoft. The Microsoft headquarters are located in Redmond, Washington, 859 miles away from Apple’s headquarters in Cupertino, California. The “180º” is meant to signify that Apple’s culture is opposite of Microsoft’s.
The back of the shirt features a white Apple logo at the top center.
This well-worn shirt is a Hanes Beefy-T brand in size 2XL. It was made in Honduras. I purchased this shirt at the Apple Company Store.
